Urgent Warning Issued To Minnesotans About Weight Loss Scam

A new year means new scams, unfortunately. This time of the year, scammers love to target those trying to better themselves, taking a hit at their resolutions.

Such is the case with the newest scam you need to be aware of. It's so bad that the Better Business Bureau just issued a warning to Minnesotans after receiving nearly two-hundred reports about it.

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In October of last year, there was a similar scenario, with the BBB warning people about ghost tapping, which is an easy way for scammers to take your money without you even knowing it.

There's no end in sight when it comes to these scams so it's best to read up on them, spread the word and protect yourself. Here's what you need to know about the latest scam hitting Minnesota.

Better Business Bureau Issues Warning About Weight Loss Scam

The Better Business Bureau has issued a scam warning regarding a specific weight loss product called LipoMax. In case you didn't know, the product is marketed as a way to take part in the 'pink salt trick' that has taken off on social media.

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So what does the 'pink salt trick' do? Basically, people are starting their day with a cup of water with pink salt mixed in, which is believed to make you healthier and more hydrated, thus boosting weight loss.

Some believe that it does help you lose weight and others believe it might make you more hydrated and help you to drop water weight but isn't a miracle as social media might make you believe.

How This 'Pink Salt Trick' Scam Works - What To Know

A particular product called LipoMax is a victim here, as scammers are creating fake AI videos and campaigns for the product, even claiming it is endorsed by Oprah. With this particular scam, the BBB says there have been several AI videos of doctors and celebrities endorsing the product, which are obviously fake.

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One particular victim of this scam says they say a video of Oprah endorsing the product online and claiming she helped fund it. They made a huge order and then continued to get emails asking for more money for a weight loss coach.

The company who produces the product says they are aware of the videos and have nothing to do to them but unfortunately, can't put a stop to them. They also say they are committed to doing what they can to make sure their customers aren't scammed.

As for where this scam has been reported - that would be thirty-five states, including both Minnesota and Wisconsin. As a rule of thumb, always do major research if purchasing from a new site online.