About a week ago, one of our colleagues -- Alex from the news room -- brought in a bunch of Little Hugs juice barrels to share with us. No one drank them. For a week, they sat.

Then I got a brilliant idea - why not make a challenge out of it and see how many I could drink on-air! So I posted this photo to the Mix 94.9 Instagram, Facebook and Twitter accounts with the challenge to listeners "For every 15 likes this photo gets, I'll chug a jug!"

 

The listeners did the rest, and within a day the photo had collected 45 Likes - enough for a three-Hugs chug! The photos and video tell the rest of the story.